iSynergi partner with YPB to protect authenticity of Australian product to China
iSynergi signed MOU with YPB Group Ltd (ASX:YPB) to protect Australian food and consumer goods brands exporting to China on the Alibaba platforms such as Alibaba.com, 1688.com, Taobao & TMall Global.
Brand Protection and Customer Connection solutions company YPB Group is an ASX listed company with expanding global footprint and established presence in Australia, China, Thailand, USA, Mexico and India. YPB patents Anti-Counterfeit technology combined with its Security Packaging and Anti-Theft solutions, which is the leader in brand protection and customer engagement solutions.
iSynergi partners YPB to be engaged with clients developing custom solutions to fight fakes and connect customers in markets such as wine, infant formula, skincare & vitamins. The authenticity of Australian brand is highly important in cross-border trade for business owners’ and consumer’s peace of mind. iSynergi is dedicated to provide e-commerce and digital marketing solutions for Australian exporters to China by utilising our market expertise and deep knowledge of Alibaba’s platforms.
The MOU signed with YPB is a great opportunity for iSynergi to help more Australian exporters develop their brands overseas while protecting brand value and connecting directly to their customers.