China Cross-Border E-Commerce (CBEC) Solution

  • China Cross-Border eCommerce Platform Tmall Global
  • China Cross Border e-Commerce Platform Taobao Global
  • China Cross Border eCommerce Platform Vip.com
  • China Cross-Border e-Commerce Platform Xiaohongshu
  • China Cross Border e Commerce Platform JD-Worldwide
  • China Cross-Border e Commerce Platform Kaola
As a 5 stars TMall Partner, Taobao Supply Chain Partner, iSynergi helps Australian and New Zealand brands on China’s e-commerce platforms such as Tmall Global, JD Worldwide, YHD, VIP.com and Kaola.com operating dedicated portals selling popular CBEC merchandise, such as fashion, health food, skincare and cosmetics and baby and maternity products.

According to PwC’s Economic Quarterly Q1 2017, Chinese online retail scales of goods and services reached 1.40 trillion yuan (AUD$290.6 billion) in the first quarter, 32.1% higher than a year ago.

China has been the largest and most innovative retail eCommerce market in the world. Based on PwC’s report, Chinese online retailing is expected to grow from 17% of total retail sales in 2017 to 25% by 2020.

However, in 2016, Australian’s spent $21.65 billion shopping online across both physical goods and digital services (music and video streaming, and takeaway food services), which is less than one-tenth of Chinese online spending.

This great success in online retail is mainly driven by Chinese ecommerce giants like Alibaba and JD. However, if speaking of cross-border ecommerce in China and only these two giants pop up in your mind, then you obviously need to cramming knowledge in this area.

Main China Cross-Border Ecommerce Platforms

2017 Q4 China Cross-Border E-commerce Market(B2C) Competitive Landscape in China
According to 2017 Tmall Global Annual Consumers Report, Tmall Global leads the cross border ecommerce market. Netease Kaola and JD is second and third respectively, following by VIP, Amazon and Xiaohongshu.

What are the differences between all these popular Cross-border Platforms in China?

Kaola Kaola launched in early 2015, is a leading comprehensive e-commerce platform mainly focusing on cross-border business, which is a subsidiary of NetEase Inc.

Product Category: Maternity&Baby, Beauty Cosmetics&Skincare, Personal Care&Home, Health&Wellness, Food&Snacks, Clothing&Shoes, Electronics&digital Products, Sports&Outdoors, Fresh Food.

Operation Mode: Kaola has the largest bonded warehouse areas in China among all the cross-border e-commerce platforms and they can do large quantities of direct purchasing for their partners.

Tmall Global Tmall Global is the international division of Taobao. It is also the largest business-to-consumer (B2C) retail platform in Asia enabling businesses to sell directly to millions of consumers throughout China.

Operation Mode: Tmall offers to merchants 3 different types of stores depending on their features, which are Flagship Store, Specialty Store and Monopolized Store.

JD Worldwide JD.com’s direct sales model is based on JD.com sourcing products directly from brands and suppliers and selling them directly to customers through the company’s website and mobile channels. It is open to well-established reputable brands and merchants with operations in China.

Operation Mode: JD Worldwide offers to merchants 4 different types of stores which are Flagship Store, Outlet (Type Flagship Store), Franchised Store and Exclusive Store.

VIP.com Vip.com is a leading online discount retailer for brands in China. VIP is currently the third largest eCommerce platform in China right after JD.com and TMall.com.

Product Categories: Cosmetics & Beauty, Maternity & Baby, Food & Nutrition, Home & Personal Care, Fashion & Apparel

In order to become a supplier for VIP International, your brand should have some reputation and brand awareness.

Why Do Chinese Consumers Buy Imported Products

Believe it’s better quality with better safety regulations

Try new experiences

Appears higher class

iSynergi has different Solutions catering to brands’ China awareness

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